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SOUTH CAROLINA BEER WHOLESALERS ASSOCIATION

South Carolina Beer Wholesalers Association  The South Carolina Beer Wholesalers Association is a non-profit trade association representing the State’s independent beer wholesalers. Established in 1939 SCBWA is dedicated to promoting, protecting and serving the common interests of members through effective leadership and a strong, unified association. 

Image by BENCE BOROS

SITUATION
TASK

The South Carolina Beer Wholesalers Association plays an integral role in the community and the economy of South Carolina. 

A large percentage of the population does not understand what the SCBWA does and the economic impact throughout the state. More people deserve to know the SCBWA story and the real value they bring to the industry. The most effective way to increase their brand awareness is to create a film to educate consumers, legislators and engage viewers.

OUR SOLUTION​

2:25 Min Brand Story Video​

Imagine a film that follows the journey of a beer brought to life. By using our storytelling techniques and creative skills we will intertwine the important role that the association plays through this process. Our technique will capture the viewers' attention as we make the brand look authentic, appealing, and showcase its stories of real employees.

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FILM DISTRIBUTION

WEBSITE HOMEPAGE

INDUSTRY CONVENTIONS

LINKEDIN MARKETING

DIRECT EMAIL CAMPAIGN

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"Motion Filmworks immediately understood our industry and messaging goals.  Professional, fun, and dedicated to what is truly an art, they provided us with a tool to effectively and quickly tell our story."

LANCE BOOZER

EXECUTIVE DIRECTOR
SC BEER WHOLESALERS ASSOCIATION