WINE & SPIRITS WHOLESALERS OF SOUTH CAROLINA'S CHALLENGE
South Carolinians are big fans of wine and spirits, but many are unaware of how their favorite alcoholic beverages get into their hands. It is hard to demonstrate what distributors do and why their role is important to the sale and distribution of alcohol. The Wine & Spirits Wholesalers Association of SC needed to create a marketing tool that would quickly educate viewers on the large impact distributors have on the SC economy and its local communities.
OUR VIDEO SOLUTION
Motion Filmworks produced a 4-minute video that showcases the story behind alcohol distribution in South Carolina. This film demonstrates the importance of the 3-Tier System and the role it plays in consumer safety, tax collection, and consumer choice. Our film crew spent 3 days traveling throughout SC to capture dynamic footage and authentic interviews at multiple distributors and retail locations. This video has been used successfully to educate local legislators and communicate the mission of the association.
HOW THEIR
VIDEO IS USED
Premiered at Annual Conference
Shared directly with Legislators
Featured on Website Homepage
Warehouse Tours
Email Marketing
Social Media
PRODUCTION DETAILS
3 Days of Filming in SC
Crew Size: 3
# of Distributors: 2
# of Interviews: 7
WHAT WE DELIVERED
4:24 Minute Brand Story Film
(3) 30 Second Social Media Videos
MORE VIDEOS PRODUCED FOR WSWA
SOCIAL MEDIA VIDEO
34-second social media video for the Wine & Spirits Wholesalers Association of South Carolina.
CLIENT TESTIMONIAL
Elizabeth Brogdon, President of WSWA
Wine & Spirits Wholesalers Association of South Carolina
Motion Filmworks provided an outstanding finished product. Dorian and Maggie ensured a seamless process. They took a group of people who are not used to being on camera and made everyone feel comfortable. Their prep work prior to filming made sure that their film was exactly what we needed. Dorian and Maggie made the planning and filming process run so smoothly because of their creativity, knowledge, and experience. I highly recommend them!